Tagging in simpler form can be defined as creating and managing labels (tags) that categorize content using keywords. Its more or less is like a guided and controlled vocabulary over the net. Tagging in most content management systems (CMS) is a great way to manage content syndication giving more brand visibility and exposure. Tagging can be categorized as content tagging, collaborative tagging, geo-tagging, and social tagging. Tags can generate high-relevance, well-optimized pages of aggregated content. Almost every site uses this powerful medium of labeling aka tagging to improvise its SEO efforts.
Tags are important part of your web page and have concise summary of the web page content and below are certain tips that help the reader to improve their tagging skills.
- Doing more with less – Use relevant and more concrete form of vocabulary which is more searchable, defining your article, blog, website and tag them accordingly as Tags have to be more specific and in sync with the matter provided over the website.
- Make title tags and URLs go hand in hand – Title tags should be descriptive enough and should bounce back with a content provided. To provide suggestive and descriptive title is a smarter way to match your title tags and keywords giving the reader more specific and useful results.
- Descriptive Tags – The descriptive tags can be written in such manner that it includes handy words, classificatory words and specifications. For example almost every website enabling personal blogging way allow it users to add free form tags to spread it to its online audience. Like Flickr.com allow its users to tag their snaps making it more descriptive and engaging.
- Heading Tags – Heading tags is the one of the most important factors for a successful search engine result page. Ignore lengthy titles, it should be net- catching, easy to understand and keyword friendly.
- Consider the length – Besides the above mentioned points you should consider the length and order formation of the characters and words included in each of the tags as lengthy tags often go unnoticed by its readers.
With tagging explore new ways of bridging the gap between the technical and online marketing aspects.